Results for: Data driven

Did “customer centricity” bring pharmaceutical companies closer to the customer?

Did “customer centricity” bring pharmaceutical companies closer to the customer?
“Customer centricity” has become a strategic cornerstone for most if not all pharmaceutical companies over the last decade or so.

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Data-driven change in organisations: the transformational process

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Machine learning takes customer centricity one level up

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Marketing modeling to unlock your potential

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Internet of things: “it’s all about customer needs and big data”

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